Hadar Ben-Tzur

A New York-based designer, I currently work as a Lead Experience Designer at Beyond (Google, Juniper Networks, Coinbase, YouTube, Bridgewater Associates).

Over the past few years, I've been researching the extent to which the interfaces we use encourage ethical and moral behavior.

After earning my master's degree in NYU's visual communication and technology program (ITP), I returned to my roots and took up silkscreening.







In a few words

A no-code platform for immersive live metaverse experiences

My role

· Conducting creative research
· UX / UI for spatial experience
· Leading Ideation workshops
· Providing design guidelines








In a few words

Re-design Bridgewater Associates client-facing products

My role

· Conducting creative research
· Providing design guidelines
· Information architecture and navigation
· UX / UI
· Development handoff









In a few words

Crypto-surveillance startup, Wallstreet NY


My role

· Information analysis
· R&D
· Writing technical requirements
· Information architecture
· UX / UI
· Designing user flows using Google material design principles









In a few words

Online subscription platform for children’s toys


My role

· Business development
· Business Roadmap
· Branding
· UX / UI
· Marketing
· Membership management
· Video editing & social media content creation

︎ ︎ As co-founder, I learned to do it all at once









Website
In a few words

A full augmented reality mobile app for A+E networks


My role

· Historical research
· Storytelling in space
· Content creation
· Leading the creative team
· Sound design
· UX / UI research and design









In a few words

Jerusalem Design Week is the largest and most influential public design event in Israel


My role

· Branding
· Print & Digital design
· Space Design
· Signage and information
· Illustration
· Set design














Stop by and say hello: bentzur.hdr at gmail dot com ︎